AI Engineer World's Fair 2025

Satwik Singh is a core builder and emerging technical leader in the rapidly evolving field of applied AI and agentic systems. As a Member of Technical Staff at 11x AI, Satwik is at the forefront of developing "Alice", an AI sales representative that operates autonomously at scale—transforming how modern GTM teams work. At 11x, Satwik has architected and delivered several of the company's most critical agent capabilities. He led the creation of the Knowledge Base Retrieval-Augmented Generation (RAG) and Deep Research pipeline, which powers Alice's ability to reason over complex product information and tailor responses with high fidelity: a first-of-its-kind system in the GTM agent space. He has also worked across systems to handle the credits ledger, and engineered the Sourcing Agent that autonomously crafts campaigns. Satwik has been instrumental in shaping the technical foundation of Alice's intelligence and reliability. Prior to 11x, Satwik was a software engineer at Meta, where he worked on Generative AI products within the Core Ads organization and contributed to infrastructure across Reality Labs. His work helped ship first-generation GenAI creative enhancements for Feed Ads—driving significant revenue gains at scale. Satwik's unique strength lies in his ability to move seamlessly between infrastructure, AI product, and agent behavior—designing systems that are production-ready, high-impact, and aligned with real business outcomes. With deep hands-on experience and a vision for what Agentic AI can become, he's helping define the next era of intelligent software.

Session

• Retrieval + Search Talk
  Building Alice’s Brain: How We Built an AI Sales Rep that Learns Like a Human

  Thu 5 Jun, 14:00 – 14:20·Golden Gate Ballroom A: Retrieval + Search